A lot of my friends stay away from this boutique bc they think its too expensive. Its not--they just have really good clothes. They have trendy, cute jewelry but Ive seen the same exact jewlery sold at the Fashion District in Downtown LA--so stick to the clothes. Some things are pricey but the quality and selection cant be beat. I like to buy "going-out-but-not-trying-too-hard" shirts here. They also sell Hard Tail and fancy jeans, if you like that.