This Hallmark store is located at what I used to call the "quiet" end of the Galleria. It's not near the food court or the "fun-trendy" side where all the teenagers hangout. This Hallmark location always has a great selection of birthday cards. More often than not, I leave with a handful of cards and usually a "get me"gift -- you know these...something that just screams BUY ME FOR....<insert name>. It's usually something silly that serves no purpose but humor and entertainment. I enjoy shopping here after Christmas...but the Hallmark store in Valencia has more bargains after Christmas.