8407 Melrose Ave, West Hollywood, CA | Directions 90069
34.083659 -118.373695 View WebsiteView More
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snooty service
Snooty service. I've always loved DVF's stuff, so I thought the boutique would have the best selection. I told the salesgirl I was looking for a dress to wear to a cocktail party, but not too formal and not black. She proceeded to show me 3 dresses that were either too formal or black. When I told her these were not what I wanted she said "that's all I have to show you" - like she was dismissing me! I asked about trying on 2 other dresses and she got them for me but did not seem interested in helping me anymore. She never asked me how I was doing while I tried them on. They didn't work for me so I left without anyone saying goodbye. Next time I'll go to Saks or Neimans and hope they have DVF styles that I like.
From the iconic wrap dress to luxe extras at her convivial boutique, DVF reigns as one of fashion's grandest dames..
In Short
Espresso anyone? Hospitality is key at Mrs. Diller's place, where you can sit and eat tea-cookies on a hot-pink velvet banquette while a plasma TV broadcasts DVF runway fashions. Her only free-standing shop in California offers designer sportswear, dresses, jackets, resort wear, shoes, scarves, fragrance and books, and there's also a wall devoted to new takes on the original wrap jersey dress--including a copy of the one she wore on the cover of Newsweek.
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