Industry

Revamping former hot spot Area, SBE introduced this latest incarnation in March 2010 for discerning clubbers who were simply over the three-year-old digs. While it maintains its notoriously strict door policy and sleek atmosphere, trendoids who make it past the taught velvet rope will find a slightly different look inside. In addition to its neon blue-lit dance floors and private rooms, cocktail lovers can sip signature concoctions like cucumber watermelon margaritas and lounge on leather booths. But when a drink alone won't cut it, there are late-night bites of falafel and chili cheese…

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Editor's Tips

Know Before You Go:: This club has a strict door policy. Unless you're on one of its exclusive lists, it's best to grab bottle service to ensure entry.

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User Reviews (149)

ambiance	82.69000053405762% positive	“had so much fun at this club the music is great and for the fellas out there I saw many pretty girls.” “Once inside you are embraced by gorgeous decor, excellent drinks (try their mojito), and a very attractive and social crowd” “Once inside you are embraced by gorgeous decor, excellent drinks (try their mojito), and a very attractive and social crowd.” “I'm not the craziest of party goers but Area is always fun and chill.” “The ambience and look of the interior is great!” “So overall, it's a great place and I had a lot of fun, but my wallet suffered.” “The decor is awesome, as is the sound system.” “There is a lot of people that have that high class personality, but overall its one of my favorite venues because of the social crowd, the amazing decor and the girl to guy ratio.” “Nice decor, friendly and very attractive bartenders, but too expensive!” “The decor was cool.” “What a crock of sh*t. I cannot recommend this place to anyone looking for a fun, carefree night.” “Due to their poor organization and unprofessional manners, a fun night out became the most horrendous night out ever!” “am going to be short and sweet on this review but you are talking about a very clean club with an very nice "vegasy" decor.”
drinks	75.0% positive	“Ladies if you like good tasting drinks I suggest the AMF its $13.” “The bar may be a little packed, but the drinks are great and the dance floor is spacious.” “plush he even gave me 2 free entries:) The drinks weren't that badly overpriced.” “and the drink was the worst drink ever and way over priced.” “The drinks are well made and dj spins good music, but the crowd so immature and young.” “Apart from the great service of the bartenders and the bottle service ladies, there is also an AWESOME burger bar lead by LA's Top Chefs!” “(across the street) eeww people were so rude and we had to wait like an hour to get a flip'n drink.” “Once inside you are embraced by gorgeous decor, excellent drinks (try their mojito), and a very attractive and social crowd.” “Also, drink prices were NOT ridiculous.” “Once inside you are embraced by gorgeous decor, excellent drinks (try their mojito), and a very attractive and social crowd” “do have high tolerance, but I ended up spending $200 on my own drinks just to get a good buzz.” “and the drinks are the best”
food quality	100.0% positive	“Apart from the great service of the bartenders and the bottle service ladies, there is also an AWESOME burger bar lead by LA's Top Chefs!”
menu variety	100.0% positive	“could understand about the club being selective (choosing only beautiful or rich people), but I don't understand, is this darwin's "natural selection" defined as survival of the whites?”
overall	100.0% positive	“It was really nice inside and the girls that worked there were very pretty and friendly, but the place was damn small.” “So overall, it's a great place and I had a lot of fun, but my wallet suffered.” “But the patio area is fantastic; by far the best place to meet people int he club.” “Area is a good place for those who want to celebrity watch.” “went to Area for the first time a couple weeks ago and it was a nice place and all, but there were a couple things I hated about it.”
return potential	0.0% positive	“will never go back to Area because that is just bad customer service.”
service	60.83000183105469% positive	“they have rude people working but hot people dancing!” “had bottle service and it was the best service I'd had in a long time--they were totally on it.” “the bartenders are really good and super friendly.” “It was really nice inside and the girls that worked there were very pretty and friendly, but the place was damn small.” “Loved the vibe, the look and the people.” “(across the street) eeww people were so rude and we had to wait like an hour to get a flip'n drink.” “was expecting snobby, rude, folks.” “The "doormen" were extremely rude, pretentious and snobby.” “could understand about the club being selective (choosing only beautiful or rich people), but I don't understand, is this darwin's "natural selection" defined as survival of the whites?” “felt like I was in heaven, I was surrounded by gorgeous, friendly people everywhere I looked.” “Unorganized, unprofessional employees & club promoters and horrible customer service!” “There is a lot of people that have that high class personality, but overall its one of my favorite venues because of the social crowd, the amazing decor and the girl to guy ratio.” “But the patio area is fantastic; by far the best place to meet people int he club.” “do NOT recommend this club unless you are into a fake scene where people are sizing each other up instead of going to have a good time.” “We should've never left the bay area, these Hollywood places are only for poor people trying desperately to look cool, this includes the door people and promoters sorry Bolthouse but seriously your people need a makeover pronto!” “will never go back to Area because that is just bad customer service.” “The one night we got bottle service, the security staff was extremely disappointing.” “There were pretty cool people there and defintiely a place to spot celebs but I just do not believe in paying to get in somewhere.” “there was a small mob of people standing up and staring at the most unattractive door people i'd ever seen.” “The waitresses are very rude and have no problems shoving their way thrugh the crowd when all that was needed was for them to tap you on the shoulder and say "excuse me.” “WIthin a few hours the place was PACKED with amazing looking people.” “big black bouncer was extremely rude when i asked where the line was.” “The bouncers are rude and lead you on and say "just wait a little while” “Apart from the great service of the bartenders and the bottle service ladies, there is also an AWESOME burger bar lead by LA's Top Chefs!” “Nice decor, friendly and very attractive bartenders, but too expensive!” “the vibe/architecture was cool, the dj was hot, and the people generally just wanted to have a good time.” “The bouncers only seem to like white people and let either VIP people in or ridiculously beautiful girls in.” “and I met a lot of great people.” “Music was good, the bartender was a doll.” “The bartenders were very friendly though.”
value	46.88000202178955% positive	“Nice decor, friendly and very attractive bartenders, but too expensive!” “Also, drink prices were NOT ridiculous.” “and the drink was the worst drink ever and way over priced.” “plush he even gave me 2 free entries:) The drinks weren't that badly overpriced.” “Drinks are expensive, thats a given, $16 for a grey goose rock star.” “Overall, it is a good club, I suggest you "dress it up", have money in your pocket and make friends with some promoters.” “The DJ is awesome and they have a huge dance floor.” “The Drinks are overpriced, but thats any "hot spot" club in Hollywood.”
wait time	100.0% positive	“had bottle service and it was the best service I'd had in a long time--they were totally on it.”

05/27/12

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02/11/12

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01/24/12

Great Spot! Guest List & Table Info

by NightLifeGirl102

I love it here. This is definitely one of my favorite Hollywood spots and I try to frequent the club with friends as much as possible! This is really a great spot...you just need to know how to get in. Jen Lawson gets me in everytime, just shoot her an e-mail and she can set you up: jenlawsonproductions@yahoo(dot)com

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09/29/11

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07/14/11

gret times with good friends

by veeraslamers

this place has all the right elements, cool decor awesome music and great drinks. a little prices so bring you cash and the line was a little long but where isnt there a long line in west holly!

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Editor's Tips

05/27/12

ONLINE STORE===== www netetrader com ====

by mngj8f

02/11/12

ONLINE STORE——————-

by nbfdjof8d9sa

01/24/12

Great Spot! Guest List & Table Info

by NightLifeGirl102

09/29/11

website

by fghdfert

07/14/11

gret times with good friends

by veeraslamers

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