(323) 653-0470

8385 Beverly Blvd
Los Angeles, CA 90048 34.0761 -118.3728

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Neighborhoods: Beverly Center, Central LA

HIROZEN.COM

Price:

$$

Last updated 8.16.11

Category:

Restaurants

Payment Methods:

American Express, Visa, Discover, Diners Club, MasterCard

Restaurant Special Features:

Local Favorite, Lunch Spot, Group Dining

Cuisine:

Japanese, Asian, Sushi

What People Are Saying About Hirozen

Featured Review

Contributor

Contributor

In Short – Sushi is as indigenous to Southern California as tacos. So if you're looking to take your event's menu beyond baked chicken, consider Hirozen Gourmet. Founded in 1989 by chef Hiroji Obayashi, this outfit specializes in Japanese favorites like sushi, tempura and teriyaki. Inexpensive delivery and free setup are available and Hirozen can even recommend bakeries and bar services to suit your event. – –

Editor's Tips

The Extras:
A combination of dishes from Hirozen Gourmet's menu can be had for as little as $35 per person.
Look Good:
It's always wise to plan ahead but in a pinch Hirozen Gourmet can get a menu together with as little as 24 hours notice. In addition, a 50-percent deposit is usually required for large events.
What to Drink:
No liquor is served, but the wine and beer menu is impressive, and includes at least 14 sakes and sake cocktails at all time.
Save Money:
The chef offers three fixed-price dinners every night; each is seven courses and---depending on the your entree choice---can cost between $40 and $90 per person.
The Extras:
The restaurant's catering arm prepares creative arrays of sushi, tempura and teriyaki, and can deliver, set up and even suggest bar services.
ambiance
0.0% positive
  1. The decor is simple -- this is not a romantic or extremely charming setting -- but the food quality and service make it definitely worth a visit.
drinks
100.0% positive
  1. like, most excellent RYORIYA (not a sushi bar, people)
food quality
86.3599967956543% positive
  1. Definitely worth a try and much better sushi than at Sushi Roku, which is always full of "industry" types yammering on their cell phones.
  2. mediocre sushi at best
  3. Hirozen has good Japanese food
  4. The staff is very friendly, the service excellent and the fish is unbelievably fresh.
  5. The decor is simple -- this is not a romantic or extremely charming setting -- but the food quality and service make it definitely worth a visit.
  6. the sushi chefs are very nice, and the service is great, but the quality of the fish is really just standard.
  7. Hirozen offers excellent sushi and Japanese dishes in West Hollywood
  8. They seem to always have the freshest fish and great service to match.
  9. Very good, fresh sushi
  10. One of my favorite sushi places.
  11. Amazing sushi
  12. The fish is fresh, the recipes are unique, and the service is always pleasant.
  13. When we explained the fish was bad and we didn't think we had to pay for it, they told us that we had eaten it so we had to pay!
  14. love the spanish mackerel (aji), but my favorite by far is the fresh scallop with just a tiny bit of salt and lemon.
  15. like, most excellent RYORIYA (not a sushi bar, people)
  16. The food is always fresh and the staff in incredibly nice.
  17. The sushi chefs are very friendly and always willing to explain a little more about the food.
  18. The food is just as good at home and you don't have to wait.
  19. The sushis are so fresh, especially the yellowfin tuna.
  20. This place has some amazing fish, that is high quality.
  21. When we sent the sushi back and the check came, they actually charged us for the sushi that was bad (only 2 orders out of a whole meal).
  22. pity, because besides the food the place is nice.
  23. Great sushi, high quality, creative dishes and always crowded, so make reservations!
  24. Great affordable sushi in a clean and mellow place
  25. Amazing fish
  26. Hirozen is my friendly neighborhood sushi place.
  27. It has some of the best spanish mackerel and japanese sea bass in town, and the Uni is fresh from Santa Barbara.
  28. eat at this restaurant mostly for the nigiri which is delicately prepared by the sushi chefs, but the other food is unique and tasty, too.
  29. got a fresh wasabi tutorial the other day!
  30. Really great sushi that doesn't break the bank!
  31. great sushi at reasonable prices.
  32. Affordable sushi in a clean environment.
  33. Rare selection of tasty fish
  34. so, if you want to try and then review this place, make sure you try the featured fresh fish and meat dishes, the 2 or 3 featured seaweed salads (e.g., hijiki) and a few of the vegetable and other dishes.
  35. Great food but sushi is average.
  36. the food is amazing.
  37. And I always love to finish off a meal with a cool dollop of their freshly made coconut tapioca.
  38. One of my favorite sushi places in L.A.
  39. Yes, their selection of sake is great and their sushi and dishes are very fresh.
  40. I've been to a lot of sushi restaurants in Los Angeles and this was by far the worst experience.
  41. one of my favorite sushi restaurants.
  42. Matsu and Hiro are as friendly as they come and you can trust that every piece of fish and every morsel of food here is the freshest and highest quality.
  43. The food here is very good.
  44. Hirozen is one of the very few places in Los Angeles worthy of the highest praise--this place has the freshest fish and truly authentic Japanese cuisine.
menu variety
100.0% positive
  1. Yes, their selection of sake is great and their sushi and dishes are very fresh.
  2. Rare selection of tasty fish
overall
100.0% positive
  1. What a great Japenese restaurant.
  2. It is a great restaurant if you have a taste of Japanese c.
service
75.0% positive
  1. Spartan but clean dining area with great waiters.
  2. The sushi chefs are very friendly and always willing to explain a little more about the food.
  3. Both of these come without attitude like Sushi Roku, without obnoxious people like at Nobu and without the pricetag of Matsuhisa.
  4. The staff is very friendly, the service excellent and the fish is unbelievably fresh.
  5. The decor is simple -- this is not a romantic or extremely charming setting -- but the food quality and service make it definitely worth a visit.
  6. They could make people sick!
  7. the sushi chefs are very nice, and the service is great, but the quality of the fish is really just standard.
  8. The food is always fresh and the staff in incredibly nice.
  9. Everything is always beautifully presented and the service is warm, friendly, and professional.
  10. They seem to always have the freshest fish and great service to match.
  11. friendly (but sometimes a little slow) service.
  12. But it gets very crowded and the service is very slow.
  13. Matsu and Hiro are as friendly as they come and you can trust that every piece of fish and every morsel of food here is the freshest and highest quality.
  14. The fish is fresh, the recipes are unique, and the service is always pleasant.
  15. Hirozen is my friendly neighborhood sushi place.
  16. like, most excellent RYORIYA (not a sushi bar, people)
value
71.4300012588501% positive
  1. Great affordable sushi in a clean and mellow place
  2. great sushi at reasonable prices.
  3. given the price point, this is a superb RYORIYA, and i (who am japanese by the way) highly recommend it.
  4. The decor is simple -- this is not a romantic or extremely charming setting -- but the food quality and service make it definitely worth a visit.
  5. The prices are amazing considering the freshness and portions.
  6. Needless to say, I can't go all the time, but it's a great treat and worth the little extra in my opinion because of the quality.
  7. Definitely worth a try and much better sushi than at Sushi Roku, which is always full of "industry" types yammering on their cell phones.
wait time
50.0% positive
  1. friendly (but sometimes a little slow) service.
  2. But it gets very crowded and the service is very slow.
5 Star Rating: Highly Recommended

07/08/11

Best food in town

by destiney carden at Citysearch

Best food in town

Food is amazing. Every time I come here, I feel like I never want to leave. Very chic atmosphere with a relaxing mood.

The service is great and the staff really does a terrific job at taking care of you.

The appetizers are delicious.

Theres plenty of places to park: theres a parking lot across the street and a parkin garage up the street within walking distance.

Most of the time I find myself looking at my watch waiting for the food to come, but here I was so entertained with the fun atmosphere that I was pleasantly surprised when my food arrived

5 Star Rating: Highly Recommended

10/28/08

Fresh, inexpensive sushi

by maxload at Citysearch

One of my favorite sushi places. The food is always fresh and the staff in incredibly nice. Prices are extremely reasonable. The place is pretty small, so reservations are recommended.

  • Pros: Always fresh and the service is great.
  • Cons: Very small, so it's hard to get a table without reservations sometimes. Also their dishes are very seasonal, so don't alway expect to get your favorite dish every time you go.
5 Star Rating: Highly Recommended

09/22/08

Poor man's Matsuhisa

by LaBock at Citysearch

Hirozen is my friendly neighborhood sushi place. The bonus is, aside from being close to my house, the place is just a foodie's dream. The fish is fresh, the recipes are unique, and the service is always pleasant. Usually I get seated right away at the sushi bar if I go on my own, and even on a busy Friday night with friends I've never had to wait more than 20 minutes to get a table. The sushi chefs are very friendly and always willing to explain a little more about the food. I got a fresh wasabi tutorial the other day! I eat at this restaurant mostly for the nigiri which is delicately prepared by the sushi chefs, but the other food is unique and tasty, too. It helps to get a seat at the sushi bar so you can watch. I love the spanish mackerel (aji), but my favorite by far is the fresh scallop with just a tiny bit of salt and lemon. It's like butter!! If you go in the afternoon for lunch it's helpful to get the chef's choice which is 3 pieces of selected nigiri that you may not have tried otherwise. It's $8. For lunch I usually get out of there spending about $35 including dessert. Needless to say, I can't go all the time, but it's a great treat and worth the little extra in my opinion because of the quality. And I always love to finish off a meal with a cool dollop of their freshly made coconut tapioca. I've done the omakase several times (will run you about $55 with soup, appetizers, nigiri and dessert) and it leaves me very full. My brother and I went (he eats a lot more than me) and he seemed more than satisfied, especially with the quality of the food and the experience in general. I love Hirozen. I would recommend it to anyone! And by the way, try the clam soup. It's delicious!!

  • Pros: Delicious, creative food in a low key environment. Friendly sushi chefs.
  • Cons: I can't go often enough.
5 Star Rating: Highly Recommended

03/28/08

like, most excellent RYORIYA (not a sushi bar, people)

by zono at Citysearch

given the price point, this is a superb RYORIYA, and i (who am japanese by the way) highly recommend it. for those of you not in the know, a ryoriya is a japanese restaurant that features a wide variety of dishes created in the classic japanese manner to showcase the very best available produce, proteins and ingredients.

most of you should know that hirozen is NOT a sushi restaurant! if all you want is sushi, you should go to a restaurant that serves MAINLY sushi. at hirozen, sushi is among MANY featured items.

so, if you want to try and then review this place, make sure you try the featured fresh fish and meat dishes, the 2 or 3 featured seaweed salads (e.g., hijiki) and a few of the vegetable and other dishes.

hirozen isn't holding itself out as a competitor of matsuhisa or sushi roku and the like. therefore, you shouldn't judge it by those standards. trust me, the chefs here know what they are doing, and they certainly know more about food than the hakujin who frequent the place and are writing about it obtusely and out of limited exposure to japanese cuisine.

honestly and with all due respect, after reading some of the comments on here of people judging this restaurant by the standards of a sushi restaurant, i thought it appropriate to point this out. if i want a sushi dinner, i go to a reknowned sushi restaurant. if i want SUPERB and AUTHENTIC japanese food made by japanese people, where i can have a bit of sushi if i want, i will always choose hirozen.

  • Pros: a HUGE variety of GREAT japanese dishes, sushi among them.
  • Cons: it's popular and you always have to wait if you forget to reserve a table.
5 Star Rating: Highly Recommended

07/28/07

Best sushi for the prices!

by goldenbell at Citysearch

We absolutely love this spot and eat here at least twice a week. The spicy tuna hand roll is unbelievable! The prices are amazing considering the freshness and portions. Japanese chefs who know what they're doing without the high prices like Matsuhisa and Nozawa. Highly recommended!

The Details on Hirozen

Place Categories:

  • fresh fish
  • great service
  • love neighborhood sushi place
  • unique other food
  • like excellent ryoriya
  • very nice sushi chefs
  • very fresh meat dishes
  • extremely reasonable prices
  • obnoxious people
  • love spanish mackerel
  • great japenese restaurant
  • very friendly staff
  • favorite fresh scallop
  • not romantic setting
  • mediocre sushi
  • fresh uni
  • best little secrets
  • always full sushi roku
  • friendly matsu
  • great waiters
  • great treat
  • good japanese food
  • great fresh sushi
  • love hirozen
  • cool dollop
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